How does the commercial building heating industry meaningfully reduce greenhouse gas emissions,
consume less energy, create a net benefit to the customer, and do it economically without government subsidies? Enter Jaeson Cardiff, CEO of CleanO2 a carbon capture and soap company. CleanO2 sells the world’s first profitable, micro-scale carbon capture technology, which they took one step further to utilize the captured carbon (stable potassium carbonate after processing) in green products that themselves are more economical than competitor consumer products. True circular economy; even the units will be recyclable at the end of their life.
The CARBiN-XTM units (about the size of two residential refrigerator units) clearly demonstrate that carbon capture is possible, accessible and commercially viable. They contribute a solution to part of the global emissions challenge and engage the public in a tangible way in the collaborative solution.
Detail
As a plumber and HVAC fitter Jaeson Cardiff cared about the greenhouse gas emissions from building heating systems, and felt the industry could do better. So he and his team invented a unit to capture the carbon in a commercially viable way. He now leads a highly successful company that supports the circular economy – flue gas is captured in their CARBiN-XTM units, CO2 scrubbed and in turn converted to a component for the cleaning materials the company then makes. The heat generated during the process reduces the energy consumption of the building, and even the CARBiN-XTM unit is fully recyclable at the end of its useful life.
Working in collaboration with other participants in the industry Jaeson believes the global emissions issue can be solved effectively and efficiently. There certainly have been major hurdles to overcome but, through persistence, surrounding himself with the right people, a willingness to consider opinions, and to learn new skillsets, CleanO2 is making a noteworthy global impact.
Tune in to hear about:
- How the CARBiN-X unit works and produces components for soap.
- Challenges that had to be overcome on the road to success, even in learning about the industry.
- The need to significantly increase inclusion opportunities for the trades in strategies seeking new innovative solutions. Government focus in think tanks is not currently broadly inclusive.
- Concerns around polarization in the heating industry, rhetoric and focus on electrification as the sole, or primary, solution to solving environmental issues.
- And more.
Mentioned in this episode
CleanO2 website
Email Jaeson – Jaeson@cleano2.ca
CleanO2 general email – soap@cleano2.ca
